digital marketing manager

The role

Salary - £26,000 - £30,000 depending on experience

Due to a period of growth here at Prominent, we are looking for an experienced digital marketing professional to join the team.

You will lead on the delivery of world-class digital campaigns for our clients, spanning a number of platforms and tactics including email marketing, online paid advertising and social media management.

As part of the Creative team, you will take a lead in the development of strategies, creative assets and delivery of campaigns, across a diverse portfolio of B2B, B2C and public sector organisations.

This is an excellent opportunity for a proactive and enthusiastic team player with a solid understanding for the role of digital marketing within the wider marketing mix, a proven ability to manage social media campaigns, and a track record in improving engagement and conversation rates.

You will have an eye for design and creativity while also having a head for numbers, understanding usability, data capture and conversions and lead tracking.

Furthermore, we’re after a confident manager who will take ownership, push boundaries, and positively challenge to deliver engaging, forward-thinking, and results driven campaigns in a fast-paced environment.

We support our clients with creative, design, branding, and PR, so, if you’re looking to sharpen your skills and broaden your experience working as part of a talented collective, Prominent could be the ideal home for you.

 

Key Responsibilities

  • Creating paid-for campaigns with cut through, understanding the target market, demographic and appropriate channels to deliver success
  • Full understanding of SEO and Google Analytics
  • An ability to plan, procure and track all paid-for campaigns
  • Planning, procuring and analysing traditional advertising campaigns
  • Development of social media strategies for a range of clients and sectors including setting KPIs
  • Content planning and management of social media channels: Facebook, Twitter, Instagram, LinkedIn, TikTok, YouTube and as new platforms become available
  • Managing social channels for clients (and for Prominent) to build up their profiles and position them as thought leaders within their respective industries and sectors
  • Drafting social media posts including reactive responses
  • Working with our creative team and account managers to develop creative social media content including graphics, animations, podcasts, photography, and short and long form videos
  • Developing creative campaign and content ideas for social media
  • Providing social media amplification ideas and roll-out plans in support of PR and brand campaigns
  • Social listening, and research and insight development
  • Performance reporting
  • Presenting and providing advice to clients
  • Coordinating with client teams and supporting with social media related account management processes
  • Strong team management and mentoring skills, especially when working with juniors
  • Development of client relations including presenting proposals, strategies, plans and results
  • Exceptional writing skills for social media

 

In addition the ideal candidate will have:

  • Strong organisation skills, ability to project manage and follow timelines
  • A results-driven and creative thinking mindset
  • Strong interpersonal skills with the ability to work as a team, and communicate and manage others
  • Agency experience preferable
  • Experience working with social media influencers
  • Experience in managing client budgets
  • Experience with new business proposals and pitching

 

The benefits of working at Prominent

At Prominent, we genuinely care about our people. We want everyone to love what they do and believe it’s our job to support our team members so that they can be brilliant. We are a tight knit team and work hard for our clients and for each other. As well as offering competitive salaries, employees can also benefit from the following:

  • Flexible, part time, office based or hybrid working options available
  • Annual company profit-based bonus
  • Ongoing learning and training opportunities
  • 25 days holiday plus days of between Christmas and New Year and all bank holidays
  • 2x staff socials per year paid for by the company

If you think this is the job for you, send your CV and covering letter to hello@prominentpr.co.uk or get in touch with us for an informal chat.